12 days old
2017-11-292017-12-27

Senior Digital Partnership Marketing

San Bruno, CA 94066
  • Job Code
    589466
  • Payrate
    $62 To $68

The Senior Manager of Media Partnerships owns the effective, scalable execution of advertising programs inside Walmart's Media Partnership team. Media Partnership builds strategic advertising partnerships with some of the world's largest brands.If you're maniacal about building great relationships with brands, creative solutions to advertising problems, and investigating new solutions in ad tech you'll be a great fit!


At Walmart, we enable the connection between supplier brands and retail shoppers at unprecedented scale. As primary stewards of our brand promise, Save Money. Live Better, we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us. This is a unique opportunity to join a small, high-visibility team within the largest company in the world. In addition to our leading e-commerce platform, which enables point-of-purchase advertising opportunities, we utilize the world's largest retail database to build media efficiencies through best-in-class targeting and measurement. We believe all digital advertising can be targeted and accountable and we have Walmart's sales data to prove it. The Partnership Marketing team wins when suppliers invest in digital media to drive growth; Walmart and our supplier partners win when your digital expertise helps sell more goods online and offline. Growth in our digital advertising business is key to Walmart's overall growth strategy.


The Media Partnerships team works directly with Walmart suppliers and is responsible for developing comprehensive digital marketing plans using Walmart's suite of ad products. We pride ourselves on a consultative style, seeking to drive media investment by acting as media advisors to our partners. Each member of the team leads a specific set of retail categories and works cross-functionally with Walmart Advertising Sales, Merchandising, Site Experience, and Category Marketing. Externally, we work directly with suppliers' Brand Managers, Analytics and E-Commerce teams, as well as with their Media and Shopper Marketing Agencies. Driving a business at the cross-section of media and commerce is both challenging and exciting. Ideal applicants are ambitious and goal-oriented.People we choose for this team will be responsible for digital advertising solutions viewed by millions of people every day, influencing billions in retail spending.We think that's a pretty awesome opportunity.


Position Description


Develops and manages key supplier partnerships on new and existing marketing initiatives


Develops annual plan(s)


Drives the execution of multiple business plans and projects


Ensures business needs are being met


Manages marketing budgets


Manages the Walmart brand


Manages the development and execution of large-scale marketing initiatives (for example, on-site merchandising, advertising, store integration)


Promotes and supports company policies, procedures, mission, values, and standards of ethics and integrity


Provides supervision and development opportunities for associates


Minimum Qualifications


Bachelor s degree in Business, Communications, or related field and 5 years experience in marketing or related field OR 8 years experience in marketing or related field.


Additional Preferred Qualifications


3 years experience in online marketing.


3 years experience managing cross-functional teams.


3 years experience managing vendor contracts and relationships.


3 years of supervisory experience.


5 years experience in direct or indirect retail marketing, including product marketing and brand management. Master's degree in Business Administration or related field.

Categories

  • Information Technology

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Senior Digital Partnership Marketing

Randstad Technologies
San Bruno, CA 94066

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Senior Digital Partnership Marketing

Randstad Technologies
San Bruno, CA
US

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