6 days old

Marketing Program Manager I - San Francisco, CA

San Francisco, CA 94102
  • Job Code
  • Payrate
    $35 To $43

- Build and manage revenue focused programs that build pipeline for Umbrella sellers.

- Work directly with Umbrella sellers on account based programs.

- Develop compelling demand generating campaign concepts for our audience of Enterprise companies and IT Security professionals.

- Copywriting for emails, and website updates.

- Landing page creation and testing for demand generating campaigns.

- Manage media partners to support campaign objectives.

- Work with internal subject matter experts to develop content to fuel your campaigns.

- Run and optimize paid search, display and content syndication ads.

- Orchestrate content promotion activities across marketing tactics (social networks, paid search, content syndication, blog, display, field, web and email).

- Database email marketing to existing market segments.

- Maintain and improve upon lead nurturing content.

- Provide reporting on all marketing campaigns.

Skills and Requirements

- Bachelor's degree or equivalent.

- 5-7 years of security marketing or related experience.

- At least 5 years of B2B tech marketing experience with a focus on lead generation. Experience marketing technical solutions to IT buyers, preferably IT security solutions

- Strong work ethic with a high degree of accuracy and creativity, and a keen eye for detail and follow-through

- A self-starter with an established track record in creating successful marketing programs from start to finish

- Strong project management skills and experience working successfully with cross-functional teams

- Exceptional writer and creative thinker.

- Strong understanding of Salesforce.com, particularly the lead and campaign objects.

- Strong understanding of marketing automation (Marketo) best practices.

- Able to thrive in a fast paced, dynamic environment.


  • Management
  • Marketing

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Marketing Program Manager I - San Francisco, CA

Randstad Technologies
San Francisco, CA 94102

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Marketing Program Manager I - San Francisco, CA

Randstad Technologies
San Francisco, CA

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