9 days old

IT Digital Analytics Lead

New York, NY 10010
  • Job Code
  • Payrate
    $50 To $58
job summary:

We're currently seeking an IT Digital Analytics Lead in New York, NY. This position will be a subject matter expert on web analytics and digital tagging best practices. The Lead will define and execute the tagging strategy and data collection for all the companies' global properties while ensuring adherence to industry best practices. This role will work closely with analytics, development teams and business owners to capture digital data needed to drive business decisions.

location: New York, New York
job type: Contract
salary: $50 - 58 per hour
work hours: 9 to 5
education: Bachelors

The IT Digital Analytics Lead will serve as a partner to functional experts including external agencies and business teams such as IT, Digtal Marketing and Omni-Channel. The right candidate will lead the design and implementation of the digital analytics solutions (Adobe Analytics, DTM, Target, and Campaign) and translate business needs into viable web analytics solutions and tracking requirements. While writing and maintaining the technical documentation for developers as it relates to web analytics platforms, the Developer will ensure that desired measurement strategy is reflected in the outcome of implementation documentation.

The IT Digital Analytics Lead will manage analytics implementation requests, including web analytics enhancements and fixes, third party pixels and data integration requests. This position will own the end-to-end process of testing these implementations including QC, QA and debugging of analytics codes using various tools. Additionally, the right candidate will lead, validate, monitor and troubleshoot tagging and tracking issues.

  • 7+ years of experience in the digital industry with 5+ experience in analytics
  • Experience with e-Commerce
  • Ability to understand strategic digital marketing plans
  • Knowledge of web analytics tools (Google Analytics, Adobe Analytics), tag management, web log data mining, and data visualization
  • Advanced knowledge of Web Analytics Implementation best practice, and hands-on practical experience managing complex implementations.
  • Expertise in JavaScript and HTML
  • Ability to counsel and influence business partners
  • Ability to learn web technologies and infrastructure including: content management, web analytics, search engine marketing, email marketing, web site usability, etc.
  • Excellent time management skills to drive multiple project schedules simultaneously and ensure launch deliverables are met on time
  • Ability to quickly adapt to rapidly changing environment
  • Provides responsive and proactive support

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.


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