8 days old
2018-04-122018-05-10

Ecommerce Content Specialist

Statesville, NC 28625
  • Job Code
    614039
  • Payrate
    $30 To $30

This position will work with the ecommerce site which will include development, tracking, conversion rates, content, etc. They will be responsible for the customer journey while in the website and also the customer experience while on our sites.


Main Responsibilities:



  • Content Management



    • Drive high conversion rates by having a superior customer journey and top customer experience.


      • Manage both the Bobcat and EarthForce storefronts to support a superior customer journey which drives high conversion rates.
      • Work directly with Marketing brand team to ensure brand identity standards are adhered to on the websites.
      • Work closely with third party suppliers to ensure high SEO and SEM to get high visibility to the websites.
      • Ensure customer facing technology reflects high quality user experience.
      • Drive digital insight in all end customer strategies.
      • Manage the master content for the website and maintain the updates as needed.
      • Review and understand customer feedback and survey data to help build the needs for future changes to the website.


  • Reporting


    • Analyze data to drive plan changes to ensure highest conversion rates.


      • Analyze analytics tools to determine content changes.
      • Analyze customer feedback and surveys to build plans ecommerce strategies.


  • Revenue


    • Drive higher order rates to increase revenue.


      • Closely watch analytics to understand customer behavior to ensure top sales.
      • For low performing categories implement plans to change customer behavior.


  • Long Term Strategy


    • Track data to help in building our long term ecommerce strategy based off learnings.


      • Identify long term needs for our end customer strategies.


  • Supplier Management


    • Third Party Vendor Relationship Management


      • Work with third party suppliers to create and maintain superior sites.
      • Work closely with third party to create all website content; data & photos.


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Ecommerce Content Specialist

Randstad Technologies
Statesville, NC 28625

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Randstad Technologies
Statesville, NC
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